Web sites are amazing communication tools. They are your face to the world, your presence in the virtual community. Make sure your sites are delivering the message and impression that you intend. Ensure they are performing the functions that you expect and meeting the business goals set for them. At SBS, we have developed expertise and tools for analyzing and identifying gaps in Web site delivery. Within this area we offer several service options. Take a look below and see which solution is right for your organization.
SBS has developed a proven, step-by-step process to succeed at Web site redesign. Using this resource will save you valuable time and allow you to move forward with confidence and direction. Two bound books and a comprehensive CD housing more than 50 tools and templates will walk you through our best practices analysis and advice - allowing you to develop an effective Web site for both now and in the future. This methodology provides an efficient and structured process, involving 13 stages, classified into four key sections: Strategy, Analysis, Implementation, and Post Development. Although most stages build on earlier ones, it is not necessary to complete every stage of this methodology. If you are currently focusing on a particular component of the Web redesign process, or if certain steps have already been completed, the use of individual stages can be highly valuable.
Stage 1: Plan the Plan A little time and effort dedicated to pre-planning will pay off in greater efficiency and satisfaction with the end result of your efforts.
Stage 2: Develop a Strategic Vision for the Web Development Project You need to determine what the company's Web objectives should be, and communicate these to all stakeholder(s) involved with this project.
Stage 3: Evaluate the Company's Current Web Strategy Define and scrutinize the current Web site strategy. How does this fit with your customers, competitors, and corporate capabilities?
Stage 4: Evaluate the Company's Current Web Usability Determine the usability of the current site. What do external users think, and what opportunities for improvement can be identified?
Stage 5: Determine Future Web Marketing Initiatives Align the company's Web site with the marketing initiatives of the organization, and improve your understanding of the users of the site.
Stage 6: Summarize and Expand Recommendations Compile and communicate the ideas and recommendations developed thus far.
Stage 7: Analyze Technological and Security Needs Understand the current state of the company's Web infrastructure and determine what is needed to execute the new Web strategy.
Stage 8: Assess Staffing Requirements Identify the skills and manpower needed to implement the new Web strategy relative to the company‘s current resources.
Stage 9: Finalize Recommendations Compile a report for stakeholder review, and then finalize your recommendations for implementation.
Stage 10: Develop an Action Plan Gather requirements and develop a detailed project plan.
Stage 11: Implement Action Plan Provide direction for implementation and hand-off of the project for final development.
Stage 1: Communicate New Web Developments Communicate changes made to the site to all internal and external users.
Stage 2: Perform On-Going Development Become prepared to drive ongoing development and evaluation of the Web site initiatives.
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